Research other similar companies in the cities you care about and a few big ones like Portland and Atlanta that aren’t near you. Gather a list of services and different phrases of those services they offer. Here is a quick list I got from looking at a few plumber sites.
List of services
- plumber
- plumbers
- 24 hour plumber
- plumbers boise
- drain cleaning
- plumbing contractor
- plumbing contractors
- sewer repair
- commercial plumbing
- septic systems
- pipe leaks
- drain repairs
- sewer repairs
- clogs cleared
- bathroom plumbing
- kitchen plumbing
- residential plumbing
- pipe repair
- sump pumps repairs
- replace pipes
Then use your favorite keyword research tools. I usually only use the Google Keyword Planner.
Here are some words worth considering writing webpages about
Googling these words has unearth a few words that are more spot on with someone coming out to the house to do it for them. It’s also helped me lose some. Then I started grouping the words into logical pages on the site that I should have.
And when I’m ready to start a blog it’s helped me find some broader related topics I could talk about.